Natural Food colour used in Food and Beverage product development
Food colours are standard in our everyday lives, and they may even be found in meals and drinks we wouldn’t anticipate. Food colours are added to food or drink to modify the hue to make it more palatable. Natural food colours, synthetic food colours, and mixed food colours are the three food colours. Food colours are employed in commercial food manufacturing and home cooking to persuade consumers to buy a product based on its visual appeal. It improves the product’s taste, texture, and appearance while preserving its flavour and freshness. Any dye, pigment, or chemical that gives Colour when added to food and drink is a food colouring or colour additive. They are available in liquids, powders, gels, and pastes. Food colouring is used in both commercial and household food manufacturing. Food colourants are also utilized in cosmetics, medicines, home craft projects, and medical gadgets, among other non-food, uses natural food colours, artificial food colours and contemporary trends are discussed in this article.
Market Analysis
The global market for Natural Food Color Ingredients was valued at USD 4864.9 million in 2019. The market will be valued at USD 5481.5 million by the end of 2026, with a CAGR of 1.7 % from 2021 to 2026. In 2019, India’s natural food colours industry was expected to be worth USD 74.09 million. It is predicted to reach USD 92.96 million by 2027, with a CAGR of 3.90 % across the area from 2020 to 2027. It is attributable to the expanding population and increased consumer awareness of health, expected to increase the industry. As people become increasingly aware of the detrimental health effects of synthetic food colours, demand for natural food colours is growing. Artificial food colours enhance the appeal of food. Brightly coloured meals pique the curiosity of consumers, particularly youngsters. Children who are fed processed food-flavoured eatables are more likely to develop attention deficit hyperactivity disorder. These behavioural changes are more common in youngsters who consume higher levels of artificial food colours.
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Amanda teq commented
Hi, I agree with you taking artificial food colors are very bad for our health, i have started to avoid using it, I was also very concerned about my health. I used to eat a lot of junk and it has affected my health so much but now i am trying to eat healthy. Usually I follow simple healthy recipes from different food blogs, one of them is https://thefoodnom.com/ and I really like to read blogs on related to health. These blogs give you awareness which is very important.